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Global Pet Expo, presented by APPA and PIDA, is the pet industry's premier event featuring the newest, most innovative pet products on the market today.

Attend the premiere event for modern strategists who shape pet brands. Our vibrant community is advancing the pet industry through next-gen marketing, data, content and growth.

APPA’s Pets Add Life (PAL) program was launched in 2005 as a public service announcement effort and has since grown into a highly impactful social media campaign garnering millions of followers and impressions.