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Sep 05, 2024

The American Pet Products Association (APPA) Launches New Supplier Membership Opportunity

The American Pet Products Association (APPA) Launches New Supplier Membership Opportunity

Supplier members will gain access to unparalleled resources, top-tier insights, industry-leading events and invaluable networking opportunities.

STAMFORD, CONN (September 5, 2024) – The American Pet Products Association (APPA), with over 65 years of bringing the pet products industry together, has introduced a new membership opportunity specifically designed for pet product suppliers. This new initiative aims to connect suppliers of pet product components, ingredients, packaging, live animal companions, business services and more with top manufacturers in the industry.

Supplier members will gain access to unparalleled resources, top-tier insights, industry-leading events and invaluable networking opportunities. This includes the opportunity to showcase their business at Global Pet Expo, the largest pet business event in the industry, in the Supplier Pavilion, where they can present products to industry decision-makers.

“We’re more than just an association; we’re a community dedicated to helping our members thrive,” said APPA President and CEO Peter Scott. “With our new supplier membership, we aim to bridge the gap between suppliers and manufacturers, creating an ecosystem that fosters growth and innovation across the pet industry.”

APPA offers three distinct membership tiers -- Basic, Premium, and Elite -- ensuring a fit for suppliers at every stage of their business growth. These tiers are crafted to provide comprehensive benefits, from research and insights to brand awareness and digital marketing opportunities. Key benefits include:

  • Access to Industry Insights: Stay ahead with leading data and research on pet industry performance and trends.
  • Networking & Events: Gain eligibility to exhibit at Global Pet Expo and attend exclusive industry events, including The Pet Summit.
  • Thought Leadership: Stay informed with regulatory updates, webinars, podcasts and whitepapers.
  • Brand Awareness & Marketing: Take advantage of exclusive discounts on digital marketing services and enhance brand visibility in the marketplace.
Added Scott: “Whether you supply ingredients, packaging, manufacturing equipment, or offer business services like legal and marketing expertise, the APPA Supplier Membership offers a unique opportunity to expand your reach and build connections with the biggest names in the pet product industry.”

For more information on the APPA Supplier Membership or to apply, visit https://americanpetproducts.org/suppliers.
About The American Pet Products Association

Founded in 1958, the American Pet Products Association (APPA) is the leading trade association for the pet industry. APPA’s mission is to build a connected and informed community with a passion for pets while serving the pet industry through services and programs designed to help its members prosper. APPA membership includes over 1,000 pet businesses and thought leaders, including manufacturers, retailers, suppliers, distributors, service providers and more. Through the APPA Gives Back program, APPA is proud to support organizations that benefit humans and pets: the Human Animal Bond Research Institute (HABRI), Joybound People & Pets, Pets in the Classroom and the Pet Advocacy Network. Visit AmericanPetProducts.org for more information, and follow APPA on Facebook, Instagram, LinkedIn, X
and YouTube.

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