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Jun 20, 2025

PureBites Expands Sales & Marketing Teams

Purebites logo

June 20, 2025 – Pure Treats Inc., the proud maker of PureBites, is thrilled to announce the addition of three talented sales & marketing professionals to their team: Melissa Ortins, Teija Rom-Colthoff, and Katelynn Daigle. All 3 will play a key role in expanding PureBites’ presence throughout North America while advancing the brand’s mission of providing pets with treats, toppers, and food made with simple, pure, high-quality ingredients pet parents can trust.

Melissa Ortins will join PureBites as Territory Sales Representative working with our distributor partners and neighborhood pet stores in eastern Canada and the United States while Teija Rom-Colthoff will join as Account Manager, servicing and partnering with major accounts. Both Melissa and Teija will continue to showcase and grow PureBites as a leading brand in in treat, toppers, and food.

“We’re excited to welcome Melissa and Teija to the Pure Treats family,” said Terri Lowe, Vice President, Sales. “Their passion and expertise will help us deepen our relationships with retail partners, connect with even more pet parents, and ensure that more pets enjoy the pure, high-quality products they deserve. We’re confident they’ll make an immediate impact.”

Katelynn Daigle has joined the marketing team as Marketing Coordinator to help amplify PureBites’ message about simple ingredients to pet parents and to support the sales team in their endeavours.

“Katelynn brings new ideas and energy to the team to help get PureBites’ message of being obsessively focused on simple/high-quality ingredients to pet parents across North America” said Stuart Menten, Director of Marketing at PureBites.

All 3 individuals will be part of an agile sales & marketing team focused on driving growth of PureBites with both pet parents and retail partners.

About The American Pet Products Association

Founded in 1958, the American Pet Products Association (APPA) is the leading trade association for the pet industry. APPA’s mission is to build a connected and informed community with a passion for pets while serving the pet industry through services and programs designed to help its members prosper. APPA membership includes over 1,000 pet businesses and thought leaders, including manufacturers, retailers, suppliers, distributors, service providers and more. Through the APPA Gives Back program, APPA is proud to support organizations that benefit humans and pets: the Human Animal Bond Research Institute (HABRI), Joybound People & Pets, Pets in the Classroom and the Pet Advocacy Network. Visit AmericanPetProducts.org for more information, and follow APPA on Facebook, Instagram, LinkedIn, X
and YouTube.

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