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Jan 29, 2025

earthbath Celebrates 30-Year Anniversary with Commitment to 30 Nonprofit Organizations

earthbath’s Rescue & Service Dog Program to Expand with Anniversary Announcement

earthbath celebrating 30 years

SAN FRANCISCO, CA (January 29, 2025) – earthbath®, the experts in earth-friendly grooming products and Pet Care With Purpose®, announces their 30th anniversary with a commitment to onboarding 30 new nonprofit organizations to join their Rescue & Service Dog Program.

As a proud supporter of all things animals, earthbath invites 501c3 shelters, rescues and service dog organizations across the continental US to apply to the program, committed to providing
in-kind donations of earthbath products to care for their animals, as well as sample size products that can be sent with pets to their new homes.

“It has been the greatest honor to provide 30 years of better baths to pet parents that are dedicated to purposeful ingredients and sustainable practices,” said Paul Armstrong, President and CEO, earthbath. “We believe there’s no better way to pay tribute to our journey than to give back to the animals that need it most.”

For 30 years, earthbath has been the expert in products and business operations that honor the principles of naturally effective, non-toxic ingredients and responsible manufacturing. They never use harmful chemicals, and their ingredients are plant-based, cruelty free, vegan and non-GMO. From manufacturing products in the USA, to recyclable packaging and concentrated formulas, there is a deeply held commitment to reducing their carbon footprint and impact on landfills.

The Anniversary celebrations will continue throughout the year with the launch of two new products.

“We’ve been earth-friendly since the beginning and continue to innovate products and practices that align with that principle,” said Armstrong. “We cannot wait for you to see what we have in store.”

For more information, visit www.earthbath.com. To apply to earthbath’s Rescue & Service Dog Program, contact donation@earthbath.com or visit
earthbath.com/pages/rescue-and-service-dog-program. If you are a member of the media and would like to request more information, hi-res images or an interview with earthbath founders, please contact Kerry Sutherland at K. Sutherland PR, (775) 360-6101 or kerry@ksutherlandpr.com.

ABOUT EARTHBATH

earthbath®, based in San Francisco, CA, has been making premium natural pet products since 1995. They believe healthy skin and coats lead to healthier, happier pets and that ingredients should be as naturally effective, non-toxic and gentle as possible. earthbath’s products are Made in USA, cruelty free, plant-based, paraben & sulfate free and backed by a 100% happiness guarantee. earthbath has been a member of the Pet Sustainability Coalition (PSC) since 2015.

PSC values inclusive collaboration with manufacturers, suppliers, distributors, brands and retailers that leverages existing sustainability knowledge and experience as well as innovating solutions for sustainability issues facing the pet industry. For more information about earthbath®, please visit www.earthbath.com.

About The American Pet Products Association

Founded in 1958, the American Pet Products Association (APPA) is the leading trade association for the pet industry. APPA’s mission is to build a connected and informed community with a passion for pets while serving the pet industry through services and programs designed to help its members prosper. APPA membership includes over 1,000 pet businesses and thought leaders, including manufacturers, retailers, suppliers, distributors, service providers and more. Through the APPA Gives Back program, APPA is proud to support organizations that benefit humans and pets: the Human Animal Bond Research Institute (HABRI), Joybound People & Pets, Pets in the Classroom and the Pet Advocacy Network. Visit AmericanPetProducts.org for more information, and follow APPA on Facebook, Instagram, LinkedIn, X
and YouTube.

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